The diversification of markets is fundamental to increase the competitiveness of Portuguese SMEs. As the main strategy to support internationalization in the Asian market, AEP, through the project Next Challenge Asia, bets on promoting knowledge, training of SMEs and communication with the markets of Japan, South Korea and China.

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    NEWS

    SCHEDULE

    25/26

    OUT

    PORTUGAL PREMIUM EXPERIENCE

    Get to know the program here

    30

    JUN

    Workshop China: Practical Aspects of Market Approach

    29

    JUN

    Japan and South Korea Workshop: Practical Aspects of Market Approach

    16
    NOV

    Launch of the Next Challenge Asia project

    AEP is launching a new project, aimed at supporting SMEs in their internationalization to three of the most important Asian markets - Japan; South Korea and China.

    IN THE SPOTLIGHT

    PROJECT THE INTERNATIONALIZATION OF YOUR COMPANY IN THE JAPAN, SOUTH KOREA AND CHINA MARKETS

    USE OUR TOOLS TO SUPPORT THE INTERNATIONALIZATION PROCESS

    ACCESS HERE

    Market studies

    The approach of companies to emerging markets presents great challenges.

    See the market studies that focus on the opportunities and on the constraints of access to the Asian markets highlighted in the project.

    Digital Tools and Guide for Internationalization

    Information is a key factor in the internationalization of companies.

    Check out tools that will help you make informed decisions, assess the maturity of your SME for internationalization, and support you in creating an individual strategy for approaching markets.

    BUSINESS INTELLIGENCE

    BUSINESS KNOWLEDGE

    BUSINESS<br> STRATEGY

    DIGITAL GUIDES

    Portugal Premium Events

    Showcasing the potential of Portuguese products, in a national and international context, is the purpose of the actions included in the Portugal Premium Events activity.

    Check out the actions scheduled in the scope of the Next Challenge Asia.

    International Campaign

    The international campaign, to be launched at the end of the project, aims to raise the position of Portuguese SMEs on the global market.

    Potentiating the Portugal brand, through a high demonstrative effect, is a unique opportunity for Portuguese companies with international buyers.

    Workshops and Seminars

    The qualification of companies is fundamental for the success of the internationalization process.

    Check out the workshops and seminars to be held on the theme of internationalization for the Agri-Food, Home and Infrastructure sectors in Asian markets.